The SaaS Sales Performance Podcast
Level-up your game with our latest episodes
On this podcast, we will provide you with the practical tools you need to take advantage of this rapidly changing environment. This is the podcast for anybody wanting to be on the cutting edge of SaaS sales. B2B SaaS sales are changing in real-time, and conventional wisdom is becoming quickly obsolete.
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April 3, 2023
Education is not an event its a process with Jeroen Buijs
Welcomed onto the show this week is Jeroen Buijs, an industry expert on building and enabling sales teams. Jeroen is passionate about educating sales reps the right way - understanding that it’s never a one-off, but rather a constant mission for gradual improvement. Touching on his own core values and the importance of understanding different cultures, Jeroen brings a bank of expertise on how to humanise the sales process, develop a sales team and look beyond automated data to focus on the outcome.
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Also available on Anchor.fm, Breaker, PocketCasts and RadioPublic.
Go to episode page ▸April 1, 2023
Why Being Data-Informed Is Key to Success with Ben Elijah
You need to be data-informed, not data-led. Here to explain this crucial difference is sales enablement expert Ben Elijah from Ardoq. Ben is on a mission to ditch the old method of enablement and implement a customer-centric strategy that emphasises the importance of repeatable and scalable processes. Citing his universal framework for producing a sales readiness score, and underlining the power of micro-learning, Ben’s ruthless focus on outcomes is guaranteed to help you deliver results.
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Also available on Anchor.fm, Breaker, PocketCasts and RadioPublic.
Go to episode page ▸March 6, 2023
Sales enablement is about to go futuristic with Michelle Dotson
Why? According to Michelle Dotson, Head of GTM Enablement and Strategy at videocall giants Zoom - because new technology is about to change the way we learn. In our chat, Michelle details a backstory that saw her helping with her dad’s business at just twelve years old, to selling cars to fund college and being headhunted by a customer she skilfully upsold a Toyota to! With the intricacies of sales enablement ingrained into her ethos - she dissects the role of enablement in start-ups versus big companies, how to increase buy-in from the leadership team and above all, why sales enablement is headed for a period of science-driven, data-backed transformation.
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Also available on Anchor.fm, Breaker, PocketCasts and RadioPublic.
Go to episode page ▸February 7, 2023
The definitive guide to Customer Success with Tom Castley
Our expert today: Tom Castley from analytics gurus Hook. Tom believes that the world of postsales is full of untapped potential, with so many companies neglecting the importance of valuing their existing relationships. He talks us through his journey from pre-sales to sales and upward in to management - using Hook as a case study for how to go about driving revenue and retention.
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Also available on Anchor.fm, Breaker, PocketCasts and RadioPublic.
Go to episode page ▸December 15, 2022
Product Led Growth: with Clément Auffan
How does a Product-Led strategy change the way you work? Becoming another second-time guest of the show is Clément Auffan, now Head of Sales at PhantomBuster. In our first episode with Clément we traced his career and work at Pace Revenue, but today we focus on everything PLG. From creating commission plans for reps, onboarding, defining ICP and integrating customer usage data: today’s episode is your definitive guide to life in the product-led lane!
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Also available on Anchor.fm, Breaker, PocketCasts and RadioPublic.
Go to episode page ▸November 8, 2022
Engagement and Early Adopters: How to Improve Your Product
Engagement is crucial - yours, your employee’s and your customer’s. This week, Matt is joined by Tom Lavery - CEO and Founder of leading Conversation Intelligence software ‘Jiminny’. Sharing his entrance into CI, Tom covers the importance of early adopters in effectively shaping your product and kick-starting revenue, as well as discussing why positive engagement across your company is crucial. The pair also highlight why coaching and team building are essential in aiding the transition from a small to medium business and beyond.
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Also available on Anchor.fm, Breaker, PocketCasts and RadioPublic.
Go to episode page ▸Ready to learn more about Uhubs?
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