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Cold Calling: Getting Past Gatekeepers

Cold-calling isn’t dead, it has its place in the sales process among other techniques and it is not impossible to master, either…

With cold calling, the best way to start is with a change in perspective. Look at every call as an opportunity to learn how to sell then start doing it.

Cold calling is excellent training in itself, it allows you to practice your sales pitch over and over until it’s perfected.

As Jeffrey Gitomer - Author of “The Sales Bible” would say - “A cold call is not a place to make sales, a cold call is an opportunity to learn to sell”

In this session we will cover:

  • How to prepare for your cold-call
  • The best way to kick off your calls
  • Building a cold calling script
  • The Call to Action
  • Leaving effective voicemails.
  • And how to do follow-ups

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